The Word Forge web site
Pritchard Design was approached on the strength of previous work to create a web site design for The Word Forge, a copywriting and communications firm that prides itself on craftsmanship and service. The client provided their logo, which plays on the “forge” aspect through an anvil image, and requested a page background that carried the look of old advertising broadsides. The suggestion was made to create navigational buttons that used the traditional jumble of old-time typefaces to carry the theme through visually. Laura’s challenge was to implement these suggestions while maintaining clarity and readability. The client expressed delight with the design, saying, “You hit it right on the head with the very first attempt!” The site was later nominated as one of the Top Ten Writers Websites for 2002 by Writers Digest Magazine.

www.thewordforge.com

TESTIMONIAL